The Brief
Sidlee challenged applicants to envision "what's next" beyond the pandemic's "new normal." Brief was completely open-ended - any format that expressed personal vision for the future. Opportunity to showcase creative thinking and illustration skills through conceptual storytelling.

The Process
Created 3-part illustrative series using Adobe Illustrator and Procreate. Used contrasting visual styles: flat vectors with grain texture for "before" scenarios representing toxicity, and clean line art with subtle colors for "after" situations showing positivity and serenity.

The Solution
Illustrated three transformative themes: environmental recovery, mental health awareness, and deeper family connections. Feedback was well-received by Sidlee. Though timing prevented placement, the project demonstrated ability to tackle complex social topics through thoughtful visual storytelling and conceptual illustration.